THE EFFECTS OF WORKLOAD, INCENTIVES AND MOTIVATION ON GOJEK DRIVER JOB SATISFACTION IN BANDUNG CITY
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Date
2021
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Publisher
WIBEST-II
Abstract
Employees are very important partners in organization because they determine the progress of the
company. Companies must strive to create job satisfaction for employees, because if employees are
satisfied then performance will increase. The purpose of this study was to determine the influence
workload, incentives, and work motivation had on job satisfaction of Gojek drivers in Bandung. The
population of this study were all Gojek drivers, while the sample was selected as many as 150 people
using accidental sampling. This research uses explanatory research. The data analysis of this research was
carried out using multiple linear regression analysis. The results showed that the workload, incentives, and
motivation had a significant effect on the job satisfaction of the drivers. This shows that there is a match
between the results obtained and the theory put forward. These results emphasize that the Gojek
company, which has drivers from various circles, should always pay attention to the incentives provided
and also pay attention to the workload that is given fairly so as to increase job satisfaction.
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Keywords
Workload, Incentives, Motivation, Job Satisfaction