MENTAL ATTITUDE AND CREATIVE BEHAVIOR AMONG INDONESIAN CREATIVE WORKER IN DESIGN INDUSTRY
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Date
2011-03-10
Journal Title
Journal ISSN
Volume Title
Publisher
Institut Teknologi Sepuluh Nopember
Abstract
Abstract— The paper presents a conceptual model of
creative behavior among creative workers. This conceptual
model is developed as the result of empirical study. Preliminary
survey is conducted to identify the elements of mental attitude
and creative behavior among creative workers in Indonesia
design industry. The study found that a significant correlation
between mental attitude and creative behavior. Through the
development of mental attitude and creative behavior, their
creative performance will be achieved consistently. Therefore,
their work quality tends to improve design industry.
Consequently, this model would play a role in development of
mental attitude and creative behavior among creative workers
in Indonesia. The study contributes to develop the existing and
future development of humanity among creative workers in
Indonesia design industry.
Index Terms— creativity; creative worker; mental attitude;
creative behavior; design industry.
Description
Keywords
creativity, creative worker, mental attitude, creative behavior, design industry