DIFFERENCES IN BUSINESS ETHICAL PERCEPTIONS BETWEEN SALES PEOPLE AND BUSINESS STUDENTS

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dc.contributor.authorSetiadi, Nugroho J.
dc.contributor.authorPuspitasari, Devy M.
dc.contributor.authorMerginawati, Risma
dc.date.accessioned2014-06-30T05:13:28Z
dc.date.accessioned2019-10-21T11:49:27Z
dc.date.available2014-06-30T05:13:28Z
dc.date.available2019-10-21T11:49:27Z
dc.date.issued2012-01-25
dc.description.abstractEthic and personality are two important things for a business organization. In terms of work place, it is important to know that someone who workid' at personal selling (salespeople) sometimes violates the moral and ethical dimensions of their profession. This is the reason why the study aimed to examine the differences in business ethi~al"~erce~tiobentsw een salespeople and the prospective personal selling people(e.g. business students) and to compare their perceptions based on gender differences. 200 samples participated in this study, and a number of hypotheses have been tested empirically. Results of the study indicate that gender differences differ in the four dimensions of ethics, namely: moral development, ethical value system, sensitivity to ethical issues, and ethical behavior. However, in general, empirical results showed no differences in gender for the examination of ethical behavior. Interesting finding showed that there are significant differences in perceptions of business ethics and personality between business students and people who have already work personal selling.en_US
dc.identifier.issn2243-9986
dc.identifier.urihttp://repository.widyatama.ac.id/handle/123456789/3376
dc.language.isoenen_US
dc.publisherInternational Conference on Business, Entrepreneurship and Management 2012, San Beda Collegeen_US
dc.relation.ispartofseries;KII.HC.081
dc.subjectPersonal Sellingen_US
dc.subjectBusiness Ethicsen_US
dc.subjectPersonalityen_US
dc.subjectGenderen_US
dc.subjectEthical dimensionsen_US
dc.titleDIFFERENCES IN BUSINESS ETHICAL PERCEPTIONS BETWEEN SALES PEOPLE AND BUSINESS STUDENTSen_US
dc.typePresentationen_US
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