ENTREPRENEURSHIP IN CREATIVE INDUSTRY: A SWOT ANALYSIS ON A DISTRIBUTION OUTLET AT BANDUNG JAVA

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dc.contributor.authorDyahrini, Wien
dc.date.accessioned2017-07-28T21:36:50Z
dc.date.accessioned2019-10-21T11:50:36Z
dc.date.available2017-07-28T21:36:50Z
dc.date.available2019-10-21T11:50:36Z
dc.date.issued2009-10-29
dc.description.abstractThe development of creative industry shows a significant contribution to the regional growth specially Bandung. The paper describes the success of one company in a creative industry. The research applied the SWOT analysis to examine the performance of this kind of entrepreuneurship. The investigation showed that this company can use its potential strength in the quality and design of its products to win the competition and manage its business based on the strategies offered.en_US
dc.identifier.urihttp://repository.widyatama.ac.id/handle/123456789/8455
dc.language.isoenen_US
dc.publisher1st Malaysia-Indonesia Private University Industry Linkages Conference (UIBL 2009) & 2nd World Conference of International Entrepreneur & Family Business Association (IEFBA 2009), Institute of Malaysia - Indonesia Studies (IKMI) UNISEL Malaysia, APTISI Indonesia, International Entrepreneur and Family business Association (IEFBA)en_US
dc.relation.ispartofseriesKII.HC.;027
dc.titleENTREPRENEURSHIP IN CREATIVE INDUSTRY: A SWOT ANALYSIS ON A DISTRIBUTION OUTLET AT BANDUNG JAVAen_US
dc.typePresentationen_US
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