THE INFLUENCE OF PROMOTION AND PRICE TOWARD PURCHASE DECISION OF USED CARS IN THE SHOWROOM MURDIK MOTOR PURWAKARTA REGENCY
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Date
2021
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Widyatama University - WIBEST
Abstract
This study aims to determine the effect of operational performance on profitability at local water companies
in West Java Province. The method used in this research is explanatory research method. The population
used in this study were all regional drinking water companies in the province of West Java. The sampling
technique used was purposive judgment sampling. The analysis used was original least square and processed
using the SPSS 21 program. The results showed that the average operational performance achievement of
regional drinking water companies in West Java Province reached 1.26. the profitability of PDAMs in West
Java is 3.83%, this is very far from the maximum expected target of 10%. The operational performance of
regional drinking water companies in West Java has a significant effect on profitability.