INTERNATIONAL CONFERENCE ON FAMILY BUSINESS & ENTREPRENEURSHIP 2018 THE INFLUENCE OF INTERNET USAGE ON BATIK TRUSMI SMES PERFORMANCE MODERATED BY INNOVATION CREATIVITY

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dc.contributor.authorBorshalina, Tita
dc.contributor.authorSinaga, Obsatar
dc.date.accessioned2021-02-12T14:02:24Z
dc.date.available2021-02-12T14:02:24Z
dc.date.issued2019
dc.description.abstractThe objective of this research is to reveal (1) the influence of internet usage on Batik Trusmi SMEs performance; (2) the influence of innovation creativity on Batik Trusmi SMEs performance; and (3) the influence of internet usage on Batik Trusmi SMEs performance moderated by innovation creativity. The samples were Trusmi Batik Small and Medium Enterprises (SMEs) in Cirebon, West Java, Indonesia. A total of 115 SMEs selected as the research object. Data were collected using a questionnaire consisting of variables indicator with a rating scale questions 1 through 5. The data were processed using the regression analysis with SPSS software. The research results indicated that (1) internet usage has a significant and positive influence on Batik Trusmi SMEs performance; (2) innovation creativity has a significant and positive influence on Batik Trusmi SMEs performance; and (3) internet usage has a significant and positive influence on Batik Trusmi SMEs performance moderated by innovation creativity. Therefore, SMEs is required to be more daring to use the internet optimally.en_US
dc.identifier.issn1943-023X
dc.identifier.urihttp://repository.widyatama.ac.id/xmlui/handle/123456789/12464
dc.language.isoenen_US
dc.publisherJournal of Advanced Research in Dynamical & Control Systems, Vol. 11, 03-Special Issueen_US
dc.subjectInternet Usageen_US
dc.subjectInnovation Creativityen_US
dc.subjectSMEs Performanceen_US
dc.titleINTERNATIONAL CONFERENCE ON FAMILY BUSINESS & ENTREPRENEURSHIP 2018 THE INFLUENCE OF INTERNET USAGE ON BATIK TRUSMI SMES PERFORMANCE MODERATED BY INNOVATION CREATIVITYen_US
dc.typeArticleen_US
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