CITY BRANDING AND CITY TOURISM
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Date
2020
Journal Title
Journal ISSN
Volume Title
Publisher
International Journal of Psychosocial Rehabilitation, Vol.24, Issue 02
Abstract
A city can be seen from various perspectives, including tourist attraction as the ability to compete effectively in tourism with other cities. In Indonesia, cities have become tourist destinations which have undoubted advantages, although in this study the city did not have a "name reminder" as an alarm to open a description of the memory of a tourist city that had been visited in other words referred to as city branding . As we know, cities in Indonesia have the potential to become tourist cities, seen from a variety of local wisdom that is owned and it can help highlight the city. Besides other factors that influence include accommodation and tourism services, as well as city resources, such as architectural attractions, nature, and transportation availability.
Description
Keywords
Local Wisdom, City Branding, City Tourism