CAN CORPORATE SOCIAL RESPONSIBILITY TURN AN ASSET INTO A PROFIT BOOSTING?
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Date
2020
Journal Title
Journal ISSN
Volume Title
Publisher
International Journal of Psychosocial Rehabilitation, Vol.24, Issue 02
Abstract
This research aims to determine how much corporate social responsibility affects the level of profitability
of companies in manufacturing industry sector companies listed on the Indonesia Stock Exchange in the period 2014 -
2019. This research is motivated by the existence of companies that refuse to carry out CSR programs because they are
considered able to reduce revenue profit, because it will add to the company's heavy burden. The research method used
in this research is the explanatory method. This research uses a sample of manufacturing industry companies in the
Indonesia Stock Exchange in the 2014-2019 period, while the data analysis used in this research is the classic
assumption test, simple linear regression analysis and hypothesis testing. The results showed that the implementation of
corporate social responsibility affects the profitability of companies in the manufacturing industry sector. The more
CSR indicators implemented, the higher the company's profitability.
Description
Keywords
Corporate Social Responsibility, Profitability, ROA