INCREASING REPETITION VISITS OF DOMESTIC TRAVELERS THROUGH DESTINATION ATTRIBUTES (Study of Ciletuh-Palabuhanratu Geopark Visitors, West Java)
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Date
2020
Journal Title
Journal ISSN
Volume Title
Publisher
Solid State Technology Volume: 63 Issue: 3
Abstract
The Covid 19 pandemic has made every country stop the inflow of foreign tourists. The tourism sector needs to
shift its focus to domestic tourists. Geopark as a destination offers geological, biological and cultural diversity
into a different tour package compared to other tourist destinations. This research aims to determine the effect
of destination attributes on tourists' interest in making a return visit to Ciletuh-Palabuhanratu Geopark in West
Java. The research method used is verification methods. The population in this research are tourists who have
visited the Ciletuh-Palabuhanratu Geopark with total sample of 100 respondents. The analytical method used in
this research is simple linear regression analysis test, t test and test of the coefficient of determination. This
research found that destination attributes have a positive effect of 21% on tourists' interest in making return
visits.
Description
Keywords
Destination Attribute, Revisit Intention, Geopark Ciletuh-Palabuhanratu