Browsing by Author "Susanto, R"

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    THE INFLUENCE OF MARKETING MIX TOWARD STUDENTS INTENTION TO JOIN HIPMI STUDENT CHAPTER WIDYATAMA UNIVERSITY
    (2010-11-09) Susanto, R; Trismiyanto, Harun Heri; Hendri, Meriza
    Indonesian Young Entrepreneurs Association (HIPMI) Widyatama University student chapter had been set up around July 2010 at Widyatama University and it has been introduced through seminar and publication by printed media in Bandung. HIPMI has a committee to run this organization and one of them is marketing program through programs, joining fee, location and promotion as well as physical evidence, people and process. This research aims to analyze the influence of marketing program toward student’s intention to join HIPMI Widyatama University student chapter. Research objects are students of Widyatama University from Business and Management faculty. This study uses descriptive method. Questionare, interview and observation are used to collect data and descriptive statistical analysis is used to analyze data. Respondents know HIPMI Widyatama University student chapter. Respondents agreed that they know of the existence and secretariat of HIPMI Widyatama University student chapter. They believe with faculty coaches. Respondents were less agree with the benefits HIPMI Widyatama University student chapter for them. In addition, they are also sufficiently belief with the management and benefits programs offered to them. They are less aware of the program HIPMI Widyatama University student chapter. So is the way to join and participate in the program HIPMI Widyatama University student chapter. The latter is of interest to join only be considered adequate
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    TRAINING EVALUATION LEVEL 2 OF LEADERSHIP AND MOTIVATION TRAINING PT BADAK LNG EMPLOYEES
    (Economics Faculty Jenderal Soedirman University, 2010) Susanto, R; Hendri, Meriza
    Training program has been one of personal development for PT Badak LNG employees and one of theme is leadership and motivation training. Training is a systematic process to foster the acquisition of skills, rules, concepts or attitudes that result in an improved match between employee characteristics and employment requirements. This training is attended by 11 employees from operational department. As one of obligation for HR Department, training should be evaluated to make it effective. Training evaluation level 2 is intended to analyze participants understanding on training material in three competencies, such as knowledge, skill and attitude. The goal of this research is to know and analysis how is knowledge, skill and attitude of participants in leadership and motivation training. Research objects are participants in leadership and motivation training of PT Badak LNG. This study uses descriptive method with descriptive survey. Population is 11 participants. Descriptive statistic is used to analyze data. Based on finding, participants understand about the nature of leadership, effective leadership, leadership styles, group, personal changed from team player and winning team, effective communication and motivation. Unfortunately, they have less understanding on new concepts and need more time to understand. Consequently, they have less ability and not good behavior to implement it at work place.