Browsing by Author "Nurgraha, Jusup"

Now showing 1 - 1 of 1
  • No Thumbnail Available
    Item
    ENTREPRENEURSHIP OPPORTUNITY ANALYSIS IN THE CRAFT INDUSTRY IN INDONESIA
    (Journal of Advanced Research in Dynamical & Control Systems, Vol. 11, 03-Special Issue, 2019) Nurgraha, Jusup; Munawar, Fansuri
    This study aims to analyze the factors that affect product innovation dama create entrepreneurial opportunities in the craft industry in Indonesia. This study is based on the phenomenon of the deterioration of the performance of the craft industry in Indonesia, Factors thought to affect is the lack of requirements of customers such as the need for uniqueness, the need for novelty, the need for recognition inherent in creating novelty products through product innovation that can also impact the creation of new entrepreneurial opportunities, the research methods were interviews with the owner of the craft industry in West Java, Indonesia 200 owners who have collected and analyzed using SPSS, SEM models (AMOS),