ANALISIS BUDAYA PERUSAHAAN PT. BANK "X" (Studi Kasus di PT. Bank "X" Kantor Pusat Bandung)
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Date
2011-02
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Jurnal Bisnis, Manajemen & Ekonomi, Universitas Widyatama
Abstract
Corporate culture can be explained as a set of basic assumptions, values, and norms that
are believed its truth and owned collectively in a company or organization. Corporate culfure
personate giudance of behaviour in overcoming problems that happened in company, goodness in
course of adaptation with external environment and also internal integration. PT Bank "X as one of
the local development bank which changed its legal form regional company (PD) become limited
company (PT) in the year 1999 has statement of company culture sounding "Mitra Usaha Menuju
Sejahtera" Futhermore, statement of the company culture is formulated again into cultural pillars of
company as fundamental reference how behaviour all overall employees of Bank "X" in conducting
management of its business. As for intention of this research are knowing cultural values what
expanding in PT. Bank " X in face of emulation in banking area and knowing how far that corporate
culture have been applied by all its officer until can be known and measured the strength of
company culture. In this research, the writer used survey method and the kind of the research is
descriptive analysis. The data was collected by interview, spreading of guestionaries,
documentation study, and bibliography study. The collected data was analysed and the result was
translated by using table of frequency distribution This research has the amount of samples
counted 70 from 235 amount of all officers at each division exist in PT. Bank "X". But from the
amount of the samples only 50 samples which expressed are valid. Based on the result of this
research, then can be obtained conclusim that basically company culture expanding in this
company has strength which strong relative where all laboring officers have known and
comprehended better ascription or assumptions, norms, and cultural values of PT. Bank "X" which
elaborated into behavioral items of culture company of PT. Bank "X.
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Keywords
Corporate Culture, Cultural Values, Values, Norms, Assumptions