MENTAL ATTITUDE AND CREATIVE BEHAVIOR AMONG INDONESIAN CREATIVE WORKER IN DESIGN INDUSTRY
Setiadi, Nugroho J.
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Abstract— The paper presents a conceptual model of creative behavior among creative workers. This conceptual model is developed as the result of empirical study. Preliminary survey is conducted to identify the elements of mental attitude and creative behavior among creative workers in Indonesia design industry. The study found that a significant correlation between mental attitude and creative behavior. Through the development of mental attitude and creative behavior, their creative performance will be achieved consistently. Therefore, their work quality tends to improve design industry. Consequently, this model would play a role in development of mental attitude and creative behavior among creative workers in Indonesia. The study contributes to develop the existing and future development of humanity among creative workers in Indonesia design industry. Index Terms— creativity; creative worker; mental attitude; creative behavior; design industry.
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