BUSINESS DEVELOPMENT OF SMALL AND MEDIUM ENTERPRISES (SMEs) CREATIVE INDUSTRY IN SUPPORTING REGIONAL ECONOMIC IMPROVEMENT THROUGH GROSS REGIONAL DOMESTIC PRODUCT (GRDP) REGION IN BANDUNG

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BUSINESS DEVELOPMENT OF SMALL AND MEDIUM ENTERPRISES (SMEs) CREATIVE INDUSTRY IN SUPPORTING REGIONAL ECONOMIC IMPROVEMENT THROUGH GROSS REGIONAL DOMESTIC PRODUCT (GRDP) REGION IN BANDUNG

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Title: BUSINESS DEVELOPMENT OF SMALL AND MEDIUM ENTERPRISES (SMEs) CREATIVE INDUSTRY IN SUPPORTING REGIONAL ECONOMIC IMPROVEMENT THROUGH GROSS REGIONAL DOMESTIC PRODUCT (GRDP) REGION IN BANDUNG
Author: Dyahrini, Wien
Abstract: In this study the business development of small and medium businesses (SMBs) in the creative industry products in support of regional economic improvement of the gross regional domestic product (GRDP) in Bandung. Business creative industries in the city are mostly Small and Medium Industries (SMI), the development of creative industry has become an important issue in scrutinizing economic growth in Indonesia. In exploring the role played by SMEs and to find out more sub-sectors of the creative industries have become a pillar of economic growth in the creative industries in Bandung, here are some of the potential business areas that recently began growing rapidly in the area of Bandung which has a significant contribution to the formation West Java provincial economy with one of the SME sector and creative industries. Micro, small and medium enterprises (SMEs) which significantly contribute to the gross regional domestic product (GRDP) each year is quite significant, which on average is in the range of above 7% per year. The contribution and role of SMEs in the region of Bandung from the creative industries is significant in moving the economy in the area of Bandung in West Java in particular and the region in general. With the value of gross regional domestic product (GRDP), Bandung is the largest, reaching 10.64%, and subsequently followed by Regency Bandung at 5.98%, followed by the West Bandung regency by 2, 27%, and last Cimahi by 1 , 67%. Overall contribution of gross regional domestic product (GRDP) regional West Java Bandung to the GRDP amounted to 20.56%, which is quite significant figure, reaching the amount of one-fifth GRDP of West Java.
URI: http://repository.widyatama.ac.id/xmlui/handle/123456789/8450
Date: 2016-03-18


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