WORD OF MOUTH IMPLICATIONS OF SERVICE QUALITY MEDIATED STUDENT SATISFACTION Studies on One Private University in Bandung

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WORD OF MOUTH IMPLICATIONS OF SERVICE QUALITY MEDIATED STUDENT SATISFACTION Studies on One Private University in Bandung

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Title: WORD OF MOUTH IMPLICATIONS OF SERVICE QUALITY MEDIATED STUDENT SATISFACTION Studies on One Private University in Bandung
Author: Dora, Yenny Maya
Abstract: Private universities are one of the institutions that provide educational services. Private universities in the practice of providing educational services are required to provide such services provided by public universities. Therefore, the service quality of private universities is required to provide satisfactory services. This study will reveal that word of mouth is the implication of service quality mediated by student satisfaction. The results of this study will reveal how big the effect on the service quality of student satisfaction and it has implications of the word of mouth student.
URI: http://repository.widyatama.ac.id/xmlui/handle/123456789/7312
Date: 2016-09-05


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